Nespresso’s Summer 2022 collection is a tropical Brazilian-inspired range led by Alessandra Ambrosio. Inspired by the flavors of the tropics and in honor of Brazil’s national drink, Caipirinha, lime and mint take center stage, giving rise to new refreshing Barista Creations Liminha over Ice and Exotic Liminha coffees. over Ice.
The lemon yellow and tropical leaf print that adorns Nespresso’s latest summer creations also pays homage to the Brazilian landscape. The campaign encourages coffee lovers to dedicate time to wellness practices, for a more mindful summer outlook.
Nespresso will be offering positive mantras throughout the summer season, with two of them – “Brew, Breathe, Bloom” and “Inhale, Exhale, Enjoy” being featured on limited edition coffee mugs. Nespresso’s summer collection comes with limited edition accessories and a Vertuo machine. All of this will be brought to life via the summer campaign film, which features uplifting rituals, personified by Alessandra, rooted in Brazil and powered by great coffee.
The new coffees are available alongside seasonal Barista Creations for Iced Coffees and popular Barista Creations for Iced Coconut Flavor and Tropical Coconut Flavor which are returning. Alessandra Ambrosio, said: “Summer is my favorite time of year, and as a Brazilian I’m so proud to be the face of a campaign that draws inspiration from my home country.
“I love the concept of coffee marking important moments of reflection throughout the day. I’m so excited to be part of such an inspiring campaign and to work with Nespresso to bring these delicious recipes, summertime accessories and quality coffee – and the Liminha over Ice really is Brazilian summer in a cup.”
Nespresso has also launched a new Barista shaker in micro-brushed stainless steel to prepare the best barista-style coffee recipes, for Original and Vertuo.